The shiny car soon dulls. The new house soon becomes familiar. The exciting new client relationship soon grows flat…unless you choose to fight the forces of entropy head on! Yet even the most intentional client development efforts must be consistent enough to fight this very constant force. ENTROPY. IT’S NOT

The bubbly champagne is now gone and the party celebrating the new client win is winding down. Now what? The elevated emotions, confidence and adrenaline that surround a big win may prompt you to dive right in and get started on the work. But STOP! Before you jump right in

So what’s the key ingredient for success in cultivating vibrant and growing client relationships? There are many contributing factors but I believe there is one absolute requirement. It’s the foundation for sustainable success in relationships. The answer is hidden in this photo. I passed this giant trash bin every day